ABOUT US

GOING THE EXTRA MILE, ALWAYS.

Thanks to over 35 years of experience Pacific Coast Wire and Cable Provides a quick response to your inquiries as well as unparalleled customer service. We demand the same outstanding service from our network of vendors so our promise is to not only provide excellent pricing for our products and services but peacce of mind.  Pacific Coast wire and Cable delivers! We provide the kind of advisory services you can only hope for from most of your large national suppliers coupled with morals, ethics , values and the respect and accountability you deserve. We are dedicated to go the extra mile as it shows in everything we do, let us us show you.

Image by Sean O.

OUR TEAM

GREG LAFAYETTE

 

President & Co-Founder | gregl@pacificcoastwire.com(877)460-WIRE (9473)

 

As President of Pacific Coast Wire and Cable. since its inception in 2019, Greg is responsible for customer acquisition, vendor relations and business development.   His responsibilities include developing the company’s growth and productivity initiatives in the U.S., enhancing Pacific Coasts local and National presence and providing functional support. Previously Greg spent his career in the electrical wholesale industry with a strong background in Solar and wire and cable serving the commercial and Industrial markets. Greg is passionate about building long term relationships and going above and beyond serving others. Greg is very active in and out of the Reno Tahoe community and serves at his local church as well as many different charity events. Greg enjoys and participates in many sports, he is happily married and has a daughter 18 , 2 boys 23 and 38 years old.

 

Donna Marie Lafayette is originally from the East Coast.  She holds a degree in Business and Marketing. Donna Marie was number one in Sales Management in Telecommunications.  Donna Marie is presently a Business Owner and delivers her expertise in a very successful progressive Medical Aesthetic practice for 22 years.  Donna Marie serves as Vice President and Co-Founder of Pacific Coast Wire and Cable Inc.  She strives for excellence in company operations, development of customer relationships, and addressing the customer's needs, Integrity is number one.  She is a team player, and enjoys the collaborative effort of training, encouraging, and offering support, and direction to others in achieving the common overall objective in the most effective productivity and efficiency.  Donna Marie is happily married, and a Mother to her Daughter and two Sons.

DONNA-MARIE LAFAYETTE

 

Vice President & Co-Founder | donnal@pacificcoastwire.com(877)460-WIRE (9473)

 

Jerry brings 35 years of commercial and utility electrical experience and 12+ years of C&I plus Utility experience in renewables (Solar, ESS, and BOS) at the development, construction, and O&M levels.  

He has worked in coaching and team building with customers, most recently assisting start-up installers grow into a 100+ jobs a month installation companies by leveraging credit and financing tools to accommodate growth. He is currently growing Pacific Coast Wire and Cable’s portfolio of Solar and ESS products, access to labor pools, engineering services, and sales assets, with the intention of helping our partners increase profit, reduce costs and improved ROI. His combined vision, networking, and knowledge base makes him a valuable asset for our many partners.

JERRY BIRON

Senior Sales Engineer | Jerry@pacificcoastwire.com | (877)460-WIRE (9473)
 

Aaron is new to the solar and cable industry bringing youth and a new outlook to this field. Aaron has a Bachelor of Science in environmental science with emphasis in toxicology from the University of Nevada eventually pursuing his master’s degree. Aaron is responsible for Sales, processing orders, and enjoys providing a high level of customer service to his clients. Aaron continues to pursue a path in all renewable energy fields and enjoys being a part of new innovations in the renewable market. Aaron hopes to make an impact in the market to benefit the world.

AARON DE ROCHER

Sales & Engineering | Aaron@pacificcoastwire.com | (877)460-WIRE (9473)

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